Overview: Lead content acquisition efforts in the high-performance computing, graphics, and visualization technology space


Compensation: Based on 3-5 years of experience.


Hours/Duration: Full-time (roughly 40 hr/wk) ongoing employee. Some onsite after COVID-19 restrictions lifted


Liaison Creative + Marketing has a full-time, full-benefits career opportunity for a Content Marketing Specialist. As part of an industry-leading corporate Marcom team, you will play a critical role in delivering relevant and engaging content to a B2B partner audience that shows up in the form of articles on a web partner hub. This will be an ideal ongoing career opportunity for someone looking to leverage 3-5 years of experience, expertise in email content management, strong project management skills, and a desire to drive quantitative results in the high-tech corporate space.

   •   Be part of a team with a stellar reputation in the industry with great mentors and department leadership

   •   As a Content Marketing Specialist Identify timely and relevant topics for monthly articles to business partners across the high-performance computing, graphics, and visualization technology space

   •   Coordinate with Go To Market, Sales Enablement, and Product Launch teams on product and industry developments, informing the content

   •   Build content calendars and deployment plans

   •   Drive sourcing for the content on targeted partner emails

   •   Manage the creation of editorial articles with an external agency and internal subject matter experts

   •   Manage the lifecycle of content development (agency management, internal approvals including legal, language translation, and deployment)

   •   Report monthly metrics and use to make recommendations for program improvements

   •   Develop surveys to gain actionable audience feedback and insights


How to be a top candidate for this job:

   •   3-5 years of experience with content development, email marketing automation, and customer nurture programs related to a Content Marketing Specialist

   •   Email marketing experience

   •   Agency or corporate in-house creative team experience

   •   Project or program management experience

   •   A demonstrated career history with quick ramp-up on new processes

   •   Writing and editing skills (this is not a copywriter role)

   •   Bachelor's degree in marketing, business, or a related field

   •   Since this position will need to onsite in southwest Austin whenever safe (most likely at some point later in 2021), we are only considering candidates with immediate local availability. If you are applying outside the Austin area, please indicate your date-specific unconditional relocation plans in the "How does this opportunity fit you?" section of the application.

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Skills:

   •   Eager to learn what content will resonate with the audiences and build a solid grasp of the industry

   •   Understanding of the customer journey and a passion for learning how to listen and respond in the role of a Content Marketing Specialist

   •   Ability to deliver insights/recommendations for process and process improvement

   •   Knowledge of marketing automation tools

   •   Excellent writing and editing skills

   •   Exposure to project management tracking tools

   •   Proficiency with Microsoft Office, specifically Excel

   •   Extreme attention to detail


Benefits:

   •   Full employee benefits package includes 100% Liaison-paid medical and dental insurance

   •   Paid vacation/sick and holiday leave

   •   401k program with company matching

   •   Short- and long-term disability insurance

   •   Paid group term life insurance

   •   Optional supplemental insurance and life coverage

   •   Optional Pet Insurance

   •   Those enrolled in our medical plan get free enrollment in our Wellness Program and Employee Assistance Program


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