Digital Content Manager

Liaison Creative+MarketingAustin, Texas18 days ago

Overview: Lead content acquisition and publishing efforts in the high-performance computing, graphics, and visualization technology space


Location: Austin, Texas


Compensation: Based on 3-5 years of experience


Hours/Duration: Full-time (roughly 40 hr/wk) ongoing employee. Some onsite after COVID-19 restrictions lifted


Liaison Creative + Marketing has a full-time, full-benefits career opportunity for a Digital Content Manager. As part of an industry-leading corporate Marcom team, you will play a critical role in delivering relevant and engaging content to a B2B partner audience that shows up in the form of articles on a web partner hub. This will be an ideal ongoing career opportunity for someone looking to leverage 3-5 years of experience, expertise in email content management, strong project management skills, and a desire to drive quantitative results in the high-tech corporate space.

  • Be part of a team with a stellar reputation in the industry with great mentors and department leadership
  • Identify timely and relevant topics for monthly articles to business partners across the high-performance computing, graphics, and visualization technology space
  • Coordinate with Go To Market, Sales Enablement, and Product Launch teams on product and industry developments, informing the content
  • Build content calendars and deployment plans
  • Drive sourcing for the content on targeted partner emails
  •  Manage the creation of editorial articles with an external agency and internal subject matter experts
  • Manage the lifecycle of content development (agency management, internal approvals including legal, language translation, and deployment)
  • Report monthly metrics and use to make recommendations for program improvements
  • Develop surveys to gain actionable audience feedback and insights


How to be a top candidate for this job:

  • 3-5 years of experience with content development, email marketing automation, and customer nurture programs
  • Agency or corporate in-house creative team experience
  • Project or program management experience
  • A demonstrated career history with quick ramp-up on new processes
  •  Writing and editing skills (this is not a copywriter role)
  •  Bachelor's degree in marketing, business, or a related field


Skills:

  • Eager to learn what content will resonate with the audiences and build a solid grasp of the industry
  • Understanding of the customer journey and a passion for learning how to listen and respond
  • Ability to deliver insights/recommendations for process and process improvement
  • Knowledge of marketing automation tools
  • Excellent writing and editing skills
  • Exposure to project management tracking tools
  • Proficiency with Microsoft Office, specifically Excel
  • Extreme attention to detail

Benefits:

  • Full employee benefits package includes 100% Liaison-paid medical and dental insurance
  • Paid vacation/sick and holiday leave
  • 401k program with company matching
  • Short- and long-term disability insurance
  •  Paid group term life insurance
  • Optional supplemental insurance and life coverage
  • Optional Pet Insurance
  • Those enrolled in our medical plan get free enrollment in our Wellness Program and Employee Assistance Program


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