Marketing Manager: Business Model Reinvention
Marketing Manager: Business Model Reinvention
LOCATION: Remote in Texas
OVERVIEW: Ready to pioneer the future of business transformation? Join Liaison Creative + Marketing to support our client, a prestigious global consulting firm, as their Business Model Reinvention (BRM) Marketing Manager, where you'll spearhead innovative campaigns that reshape how enterprises evolve in the AI era. If you're a strategic marketer who thrives on managing high-impact content, executing compelling campaigns, and collaborating with industry leaders, we invite you to help our client write the next chapter of business innovation.
- Content Strategy: Oversee the creation and launch of new BMR content, case studies, and sales enablement materials across digital platforms
- Campaign Management: Execute paid media initiatives, including oversight of business publication campaigns and coordination of promotional activities
- Governance: Lead the content review processes, maintain quality standards, and manage internal information hubs
- Event Support: Coordinate BMR material integration at key alliance and sector events
- Digital Presence: Manage web content updates, support digital product launches, and assist with legacy site transitions
- Innovation Support: Provide marketing guidance for AI and GI startup initiatives as needed
HOW TO BE A TOP CANDIDATE
- 5 to 7 years of experience in B2B marketing at an enterprise-level organization with demonstrated success in content strategy and campaign management
- Track record of managing complex marketing initiatives with multiple stakeholders
- Experience in content governance and quality control processes
- Strong background in digital marketing and paid media campaign execution
- Proven ability to translate technical concepts into compelling marketing narratives
- Excellence in project management and stakeholder communication
SKILLS
Experience with Microsoft Office Suite, SharePoint, Adobe Experience Manager, and Salesforce
DETAILS:
COMPENSATION: Based on 5-7 years of experience.
BENEFITS:
- Full employee benefits package includes 100% Liaison-paid medical and dental insurance
- Paid vacation/sick and holiday leave
- 401k program with company matching
- Liaison-paid Short- and long-term disability insurance
- Paid group term life insurance
- Optional supplemental insurance and life coverage
- Optional Pet Insurance
- Bright Wellness Program
- Those enrolled in our medical plan get free access to an Employee Assistance Program.