Product Marketing Content Specialist

Liaison Creative+MarketingSouthwest Austin, remote for nowa month ago

Overview: Create content with the Product Marketing Team for commercial client technologies

Location: Southwest Austin, remote for now

Compensation: Based on 4-6 years of experience.

Hours/Duration: Full-time (40 hr/wk) ongoing employee. Onsite after COVID-19 restrictions lifted

Liaison Creative + Marketing has an ongoing full-time opportunity for a Product Marketing Content Specialist to join our team focused on commercial PC processors. Defining the value propositions and generating content partnered sales tools (print, digital, training, etc.), you will be part of a close knit client-embedded team. You will help determine the strategy for optimizing content for a Fortune 500 global leader in the high-performance computing (CPU) product space. This opportunity is part of a Product Marketing team embedded with our client in SW Austin (remote for now) that is driving innovation in commercial client computing technologies.

   •   Craft content and build strategies for sales tools to support OEM partner relationships that have a global presence

   •   Generate content for product spec sheets, battlecards, comparison charts, and training elements

   •   Collaborate with a group of professional, highly talented, internal marketing teams, product teams, creative studio, legal and translations teams, as well as external agency creatives on the development, scheduling, creation, and delivery of global sales assets

   •   Act as the primary content marketing manager to ensure seamless delivery and execution of sales tools to support high-performance CPU products for Global Commercial Marketing

   •   Work closely with teams to understand value props, target markets, personas, features, and benefits to create the most effective sales assets

   •   Create digital elearning trainings for global Learning Management System

   •   Develop content strategy across multiple products and marketing cycles within the client portfolio

   •   Participate in client, team, and stakeholder meetings to set expectations, encourage collaboration and report content plan results

How to be a top candidate for this job:

   •   Your resume shows 4-6 years of experience working in corporate environments on the creation of technical B2B marketing content for high-tech products

   •   Previous experience creating content in a product marketing-focused setting in some combination of one-sheets, battlecards, comparison charts, etc. or similar sales enablement content-driven deliverables

   •   Project management skills on cross-functional teams is a big plus

   •   Bachelor's degree in a related field and relevant experience

   •   Any experience or familiarity with commercial PC or CPU products by AMD, HP, Dell, Lenovo, Acer, Asus, Intel, or NVIDIA or similar is a plus

   •   If you are applying from outside of central Texas, be sure to include your date-specific unconditional relocation details as the first line of the "How does this opportunity fit you?" section of the application. This role is remote for now but will ultimately be onsite, so you need to reside in the larger Austin metro area


   •   Writing skills creating content from value propositions for technology-based products

   •   Familiarity with commercial PC technologies

   •   Client services, scheduling, and coordination skills


   •   Full employee benefits package includes 100% Liaison-paid medical and dental insurance

   •   Paid vacation/sick and holiday leave

   •   401k program with company matching

   •   Short- and long-term disability insurance

   •   Paid group term life insurance

   •   Optional supplemental insurance and life coverage

   •   Optional Pet Insurance

   •   Those enrolled in our medical plan get free enrollment in our Wellness Program and Employee Assistance Program

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